Browsing by Author "ARVIDSSON, Adam"

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Title:Marketing Modernity: Italian advertising from fascism to postmodernity Author(s):ARVIDSSON, AdamDate:2003Citation:London/New York, Routledge, 2003, Studies in consumption and marketsVersion:Published version of EUI PhD thesis, 2000Type:BookAbstract:In Marketing Modernity, Adam Arvidsson traces the development of Italy's postmodern consumer culture from the 1920s to the present day. In so doing, Arvidsson argues that the culture of consumption we see in Italy today ...
Title:The making of a consumer society: marketing and modernity in contemporary Italy Author(s):ARVIDSSON, AdamDate:2000Citation:Florence : European University Institute, 2000Type:ThesisSeries/Number:EUI; SPS; PhD ThesisAbstract:In this thesis, Adam Arvidsson traces the development of Italy's postmodern consumer culture from the 1920s to the present day. In so doing, Arvidsson argues that the culture of consumption we see in Italy today has its ...
Title:Reconstructing the public sphere : AST and the observation of postmodernity Author(s):ARVIDSSON, AdamDate:1997Citation:Kybernetes, 1997, Vol. 26, No. 6-7, pp. 661-673Type:ArticleAbstract:While sociology has usually aimed at producing general accounts of the postmodern social condition, it has not been influenced by the postmodern epistemological challenge but kept its accounts within the modem episteme. ...