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dc.contributor.authorBAKKER, Gerben
dc.date.accessioned2012-09-12T12:06:43Z
dc.date.available2012-09-12T12:06:43Z
dc.date.issued2003
dc.identifier.citationRoy CHURCH and Andrew GODLEY (eds), The Emergence of Modern Marketing, London, Frank Cass, 2003, 98-124en
dc.identifier.isbn9780714653907
dc.identifier.urihttp://hdl.handle.net/1814/23743
dc.language.isoenen
dc.titleBuilding Knowledge about the Consumer: The Emergence of Market Research in the Motion Picture Industryen
dc.typeContribution to booken


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