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dc.contributor.authorDE SIO, Lorenzo
dc.contributor.authorFRANKLIN, Mark N.
dc.date.accessioned2016-03-11T16:52:07Z
dc.date.available2016-03-11T16:52:07Z
dc.date.issued2012
dc.identifier.citationWest European politics, 2012, Vol. 35, No. 6, pp. 1363-1385
dc.identifier.issn0140-2382
dc.identifier.urihttps://hdl.handle.net/1814/39691
dc.description.abstractThe Issue Yield model predicts that parties will choose specific issues to emphasise, based on the joint assessment of electoral risks (how divisive is an issue within the party support base) and electoral opportunities (how widely supported is the same issue outside the party). According to this model, issues with high yield are those that combine a high affinity with the existing party base, together with a high potential to reach new voters. In previous work, the model showed a remarkable ability to explain aggregate issue importance as reported by party supporters, as well as issue emphasis in party manifestos. This paper tests the implications at the individual level by comparing a conventional model where issue salience is determined from manifesto data with a revised model where issue salience is determined by issue yield. The empirical findings show that issue yield is a more effective criterion than manifesto emphasis for identifying the issues most closely associated with party support in the minds of voters.
dc.language.isoen
dc.relation.ispartofWest European politics
dc.titleStrategic incentives, issue proximity and party support in Europe
dc.typeArticle
dc.identifier.doi10.1080/01402382.2012.713750
dc.identifier.volume35
dc.identifier.startpage1363
dc.identifier.endpage1385
dc.identifier.issue6


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