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Health risk realization versus warning : impact on lifestyle behaviours

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1932-6203
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PLoS One, 2025, Vol. 20, No. 12, OnlineOnly
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VERDUN, Zoey Sarah, Health risk realization versus warning : impact on lifestyle behaviours, PLoS One, 2025, Vol. 20, No. 12, OnlineOnly - https://hdl.handle.net/1814/94177
Abstract
Using individual-level panel data from Understanding Society I estimate the response to a health risk realization on a healthy lifestyle index. To overcome the endogeneity of a diagnosis, I match on initial health risks. I find individuals improve their overall lifestyle healthiness when faced with a large negative health event such as a heart attack or diabetes diagnosis, interpreted as a precise signal about their health status, whereas they do not respond to a noisier signal through solely receiving information about certain health risk factors, such as a diagnosis of high blood pressure or angina (chest pain). The drivers of the overall effect are a decrease in the number of cigarettes smoked and an increase in not drinking alcohol; there is no significant effect found for either diet or exercise. I find some heterogeneity by sex, but only when looking at individual lifestyle behaviours. Overall, the findings suggest that the realization of a health risk leads individuals to improve their lifestyle behaviours, while only a noisier signal about their health risks leads to no such change.
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Published online: 15 December 2025
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