Cross-cultural regularities in the cognitive architecture of pride

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dc.contributor.authorSZNYCER, Daniel
dc.contributor.authorAL-SHAWAF, Laith
dc.contributor.authorBEREBY-MEYER, Yoella
dc.contributor.authorCURRY, Oliver Scott
dc.contributor.authorDE SMET, Delphine
dc.contributor.authorERMER, Elsa
dc.contributor.authorKIM, Sangin
dc.contributor.authorKIM, Sunhwa
dc.contributor.authorLI, Norman P.
dc.contributor.authorLOPEZ SEAL, Maria Florencia
dc.contributor.authorMCCLUNG, Jennifer
dc.contributor.authorO, Jiaqing
dc.contributor.authorOHTSUBO, Yohsuke
dc.contributor.authorQUILLIEN, Tadeg
dc.contributor.authorSCHAUB, Max Leonard
dc.contributor.authorSELL, Aaron
dc.contributor.authorVAN LEEUWEN, Florian
dc.contributor.authorCOSMIDES, Leda
dc.contributor.authorTOOBY, John
dc.date.accessioned2018-11-28T13:14:38Z
dc.date.available2018-11-28T13:14:38Z
dc.date.issued2017
dc.descriptionPublished: 21 February 2017
dc.description.abstractPride occurs in every known culture, appears early in development, is reliably triggered by achievements and formidability, and causes a characteristic display that is recognized everywhere. Here, we evaluate the theory that pride evolved to guide decisions relevant to pursuing actions that enhance valuation and respect for a person in the minds of others. By hypothesis, pride is a neurocomputational program tailored by selection to orchestrate cognition and behavior in the service of: (i) motivating the cost-effective pursuit of courses of action that would increase others' valuations and respect of the individual, (ii) motivating the advertisement of acts or characteristics whose recognition by others would lead them to enhance their evaluations of the individual, and (iii) mobilizing the individual to take advantage of the resulting enhanced social landscape. To modulate how much to invest in actions that might lead to enhanced evaluations by others, the pride system must forecast the magnitude of the evaluations the action would evoke in the audience and calibrate its activation proportionally. We tested this prediction in 16 countries across 4 continents (n = 2,085), for 25 acts and traits. As predicted, the pride intensity for a given act or trait closely tracks the valuations of audiences, local (mean r = + 0.82) and foreign (mean r = + 0.75). This relationship is specific to pride and does not generalize to other positive emotions that coactivate with pride but lack its audience-recalibrating function.
dc.identifier.citationProceedings of the national academy of sciences of the United States of America, 2017, Vol. 114, No. 8, pp. 1874-1879
dc.identifier.doi10.1073/pnas.1614389114
dc.identifier.endpage1879
dc.identifier.issn0027-8424
dc.identifier.issue8
dc.identifier.startpage1874
dc.identifier.urihttps://hdl.handle.net/1814/59784
dc.identifier.volume114
dc.publisherNational Academy of Sciencesen
dc.relation.ispartofProceedings of the national academy of sciences of the United States of America
dc.titleCross-cultural regularities in the cognitive architecture of pride
dc.typeArticle
dspace.entity.typePublication
eui.subscribe.skiptrue
person.identifier.other35756
relation.isAuthorOfPublication2bb854fc-006c-4f3c-b5bd-932455f9e9e7
relation.isAuthorOfPublication.latestForDiscovery2bb854fc-006c-4f3c-b5bd-932455f9e9e7
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