Date: 2023
Type: Article
Consumers and the green transition between saying and doing : promising consumer empowerment while restricting consumers’ choices is dangerous
Yearbook of European law, 2023, OnlineFirst
DE ALMEIDA, Lucila, ESPOSITO, Fabrizio, Consumers and the green transition between saying and doing : promising consumer empowerment while restricting consumers’ choices is dangerous, Yearbook of European law, 2023, OnlineFirst
- https://hdl.handle.net/1814/76519
Retrieved from Cadmus, EUI Research Repository
To deliver the Green Transition, the European Commission is just asking consumers to make green choices when they want. At the same time, EU legislative measures force consumers to take responsibility by restricting their freedom of making environmentally unsustainable choices. This mismatch is undesirable. The article first shows the existence of this mismatch and then explains why it is undesirable. The mismatch is shown with a discourse analysis of the main Commission’s Communications concerning the Green Transition and a comparison with the related Directives and Regulations and their respective proposals for review. To investigate the negative consequences of this mismatch, the article identifies two mechanisms that reduce the effectiveness of the measures implementing the EU Green Deal because of the mismatch. The article concludes with the modest recommendation of a more transparent explanation of the role consumers have to play to achieve the Green Transition.
Additional information:
Published online: 19 December 2023
Cadmus permanent link: https://hdl.handle.net/1814/76519
Full-text via DOI: 10.1093/yel/yead011
ISSN: 0263-3264; 2045-0044
Publisher: Oxford University Press
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